There’s this idea floating around.
The harder you try, the more you’ll succeed.
More content.
More funnels.
More hustle.
More launch pressure.
More coaching calls.
More team meetings.
More. More. More.
But what if more effort isn’t the answer?
What if the problem isn’t that you’re not trying hard enough…
It’s that you’re trying too hard in the wrong direction.
This is the story of the month I decided to stop trying harder — and how that one decision made my business (and my life) way more profitable.
Table of Contents
How It Started: Me, Burnt to a Crisp
At the time, I was running three offers.
Producing content five days a week.
Coaching clients. Building funnels.
Monitoring ads. Approving copy. Filming trainings.
On paper? Crushing it.
In my body? Depleted.
I was waking up exhausted, going to sleep anxious, and numbing the in-between with productivity porn on YouTube.
“Just one more tweak.”
“Just one more promo.”
“Just one more sprint.”
The problem was… I wasn’t growing. I was grinding.
And I had this creeping thought:
“What if all this effort is just covering up for the wrong model?”
When you stop trying harder, you unlock the space to create from true inspiration.
Have You Been There?
- Doing everything “right,” but still feeling behind?
- Always planning your next push instead of enjoying the one you just finished?
- Feeling like you can’t slow down or you’ll lose momentum?
Yeah, me too.
Until I decided to experiment with something radical.
It’s surprising how much tidier—and how much more profitable—things feel when you choose to stop trying harder.
The 30-Day Experiment: Stop Trying Harder
Here’s what I said to myself:
“What if I just stop trying harder… for 30 days?”
I wasn’t quitting.
I was just removing the excess effort — the hustle for hustle’s sake.
No new offers.
No new promos.
No algorithm-chasing.
No “last-minute launches.”
Just what worked. Delivered well. With peace.
I called it the Enough Experiment.
Sometimes, the smartest move is to stop trying harder and let the work find you.
The Rules Were Simple:
- No creating from fear. If I felt anxious, I paused.
- No content unless inspired. No filler. No posting just to post.
- No fake urgency. If I sold, it had to come from truth.
- One offer. One funnel. One focus. Simplicity was law.
Sounds risky, right?
But here’s what happened next…
In that moment I decided to stop trying harder, everything that truly mattered became clearer.
Week 1: The Detox
At first? It was chaos — but in my head.
I felt useless. Lazy. Like I was “slipping.”
I had to resist the temptation to “optimize” things that were already working.
But around day 5, something clicked.
I realized how much energy I was spending on stuff that didn’t move the needle.
Not because it helped the business — but because it made me feel like I was doing something.
Big difference.
Activity ≠ Impact.
Effort ≠ Effectiveness.
Week 2: The Clarity
I started seeing patterns.
Turns out, 80% of my results were coming from 20% of my work.
- A single piece of evergreen content was still sending leads.
- One email brought in $6K in sales.
- A past client referred two new people — without me doing anything.
All because I had time to notice.
When you’re always in a rush, you miss the leverage.
Slowing down let me see again.
Week 3: The Profit Surprise
Here’s where it gets wild.
By week 3, I had:
- Made more money from a single offer than I did the previous two months combined
- Gotten three dream clients — with no sales calls
- Woken up excited to create again (because I wasn’t forcing it)
The real flex?
I did it all in under 15 hours a week.
The rest of the time? I rested, thought, read, walked, journaled, lived.
And the business didn’t just survive.
It thrived.
Week 4: The Identity Shift
The scariest part about trying less… is wondering who you are without the hustle.
I had to let go of being the “hard worker.”
The “always on.” The “machine.” The “go-to.”
And what I discovered?
I was better at business when I was grounded.
I made better decisions. Better content. Better connections.
Because I wasn’t acting from stress — I was acting from self.
And that shift… became permanent.
Questions For You:
- What part of your effort is about fear — not function?
- If you trusted that your business would grow with less, what would you stop doing?
- What’s the smallest action that brings the biggest return — and are you protecting it?
What I Learned (That Changed Everything)
1. Trying Harder Is a Trap
If the system is broken, more effort won’t fix it — it just burns you out faster.
Simplicity + consistency = magic.
2. Your Energy Is a Business Asset
When I started protecting my energy like I protect my profit margin, everything improved.
You are the source. Not your posts. Not your process.
3. Selling With Peace Outperforms Panic
I sold more that month than the last two combined.
Why? Because I believed in what I was offering. I wasn’t pushing. I was inviting.
That energy? Converts.
4. Less Truly Is More
One focused offer. One dialed-in system. One aligned message.
That’s all you need. Everything else? Noise.
Want to Try This for Yourself?
Here’s your 7-day Try Less Plan:
✅ Day 1: Audit What’s Actually Working
Look at your last 30 days. What created real revenue? What didn’t?
✅ Day 2: Pick One Core Offer
Choose one offer that’s easy to sell, deliver, and scale. Mute the rest.
✅ Day 3: Stop Creating to Fill Space
Create only when moved. Let silence be a strategy.
✅ Day 4: Write One Email That Feels True
No funnel pressure. No CTA overload. Just honesty. Then send it.
✅ Day 5: Take One Day Entirely Offline
Unplug. Breathe. Let your nervous system catch up to your success.
✅ Day 6: Check Your Numbers
Without hustle, what happened? You’ll be surprised.
✅ Day 7: Redefine What “Trying” Means to You
Are you building from joy or fear? Are you optimizing what matters — or just staying busy?
Final Thought: You Don’t Need to Try Harder
You need to trust deeper.
You need to build smarter.
Simplify fiercely.
Protect your energy.
Align your offer.
Speak your truth.
Success doesn’t come from force.
It comes from flow.
And that flow? It only shows up when you make space for it.
Want Help Making This Real?
DM me the word FLOW and I’ll send you my:
✅ 30-Day “Try Less, Earn More” Plan
✅ Offer Audit Worksheet
✅ Simplicity Scorecard
✅ Weekly Peace Planner
Because your next level won’t come from another push.
It’ll come when you stop trying harder — and start trusting more.
You don’t need to do more.
You need to be more of you.
And sometimes, all it takes…
is one month.
Let me know if you’d like this blog adapted for carousel posts, a podcast episode outline, or a lead magnet funnel.